Content that Connects
We help B2B startups and mid-sized companies create and scale their customer stories with specialized content that is both technically rich and business savvy.
Case studies are crucial for your sales team, working at every stage, from attracting prospects to swaying them from 'maybe' to 'definitely.' No other asset can match their adaptability, perfect for your blog, pitch deck, website, or testimonial collection. And they stand out in a sea of AI content, clearly demonstrating the real-world success your solutions create.
Fifty-three percent of marketers say case studies/customers stories and videos deliver the best results.
— 2024 B2B Content Marketing Trends, CMI/MarketingProfs
Your end-to-end case study partner
Case studies and testimonials are a proven way to shorten sales cycles, close more deals, and secure new opportunities. But producing good B2B case studies and lots of them isn’t easy. So we’re here to help.
Content for every format
Need presentation slides, highlight summaries, or comprehensive case studies? Get content in the formats that suit you best.
Narrative long-form case studies (1,200 - 2,000w) that give the complete picture with lots of testimonial, call-outs, and numbers where available
Snapshots - just the facts related to your challenge, solution, and results (700w)
One-page teaser for your presentation deck or sales team
Video testimonials
We do the hard stuff
Eliminate the hit-or-miss in finding skilled storytellers capable of grasping your market. From understanding complex products to detailed regulations, we’ve handled it all.
Beyond just writing
Speed up case study releases with efficient review processes and swift approvals. We’re pros at navigating case studies through tight spots, keeping the journey clear and consistent, even when facing client reservations or legal hurdles.
Our case study process
A professional B2B case study takes 20 hours to complete. We invest the time into managing all parts of your case study process, from initial planning and preparation, to interviews, composition, and approvals. That way, you’re free to focus on your clients and core business while getting quality content meeting your specific channel, industry, and internal stakeholder needs.
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We work with you to pinpoint impactful customer stories, select the right formats, and engage participants effectively.
Shortly after, we share a complete brief with the goals we’ll strive for and your starting format: narrative or snapshot. -
From interview scheduling to final approvals, we manage the details, and Cc you in on any client correspondence.
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Interviewees receive questions 1-2 weeks in advance of their official interview day.
And we’ll work with their team to get the numbers, headshots, and other design assets to tell your success story with the most impact. -
After a quick briefing with the client, we conduct a streamlined interview. You'll receive a recording, transcript, and key insights promptly.
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Expect a well-crafted initial draft in just 8 business days. We handle revisions with urgency, ensuring a final piece that satisfies all parties before stakeholders lose interest.
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Receive polished, brand-aligned content, ready for deployment in the formats you requested.
Let’s Work Together
We’re always looking for new opportunities and are comfortable working internationally. Please get in touch and we’ll contact you about beginning the proposal process.